Who We Are

“We will build our business through trust, determination, hard work and transformative innovation”-

Jeff Roth, President

View Jeff’s LinkedIn profile

Please contact us at phone 208-850-6490 or email:  jeffrothsolar@gmail.com

Jeff is a life long veteran of the power utility, electronics and solar PV industries.  Most recently Jeff has been extensively studying the global PV industry and its technologies ranging from the varying module technologies to DC optimization to AC power conversion and everything in between.  He has also worked closely with the Northwest US region’s PV distribution channels, AC/DC power management OEMs and global industry leaders like First Solar, Sunpower, Solar Power, Day4 Energy and many others. Prior to that he worked in electronic fault diagnostics, isolation and repair. He has degrees in Business Management and Electronics.

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